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Foley Family Wines Adds High Ground Vodka To Growing Line Of Spirits

High Ground Bottle Shot

Foley Family Wines Adds High Ground Vodka To Growing Line Of Spirits

Santa Rosa, Calif., April 30, 2024 – Foley Family Wines (FFW), the Sonoma County-based, family-owned wine and spirits company, has announced the addition of High Ground Vodka to its growing line of spirits. High Ground Vodka is a 100% estate rye, small production, hyperlocal vodka crafted by Master Distiller Joseph O’Sullivan.

"Vodka remains the largest spirit category, and High Ground is the perfect entry into this segment," said Shawn Schiffer FFW President. "Similar to what we’ve seen in whiskey, gin, and tequila, vodka is primed for premiumization. As a small batch, estate vodka, High Ground is the perfect addition to FFW as we expand and diversify our global spirits collection."

O’Sullivan and his team at FFW’s Minden Mill Distilling in Minden, NV manage the process of crafting High Ground Vodka from growing the rye grains, to distillation and bottling at Minden Mill.

"High Ground is made locally from estate rye in the high desert of Minden and pure water from Sierra Nevada snowmelt," O’Sullivan commented. "Small batch distillation allows us to have more control over the process, so we can create a truly unique quality vodka that is smooth with a hint of spice, perfect sipped neat or in cocktails."

Vodka is the largest category by 9L volume. High Ground’s price segment, $22 – $30 is driving growth as the second fastest growing segment at +6% and the second largest contributor to revenue growth among unflavored vodka.*

High Ground Vodka (SRP: $30) is currently available in Nevada and California.

For more information on High Ground, visit https://foleyfamilywines.com/spirits. For images, visit Images | Foley Family Wines.

*Source: Circana, Total US MULO + Conv + Liq, 52 Weeks Ending 3-24-24

About Foley Family Wines
Established by Bill Foley in 1996, Foley Family Wines (FFW) is a portfolio of highly acclaimed wines and spirits from some of the world’s greatest estates. The company owns more than 24 wineries and a distillery, each with its distinct style, legacy, and approach to hospitality. FFW has expanded its portfolio significantly since its founding, now including such storied brands as Chalk Hill Estate Winery, Sebastiani, Roth, Banshee, Ferrari-Carano, Chateau St. Jean and Lancaster in Sonoma; Merus, Silverado and Foley Johnson in Napa Valley; Lincourt, Firestone, and Foley Estates in Southern California; Chalone Vineyard in Monterey County; Four Graces and Acrobat in Oregon; and Three Rivers in Washington. In 2023, the company began operating Minden Mill Distilling in Nevada and relaunched Charles Goodnight Texas Straight Bourbon Whiskey. FFW’s import portfolio includes Lucien Albrecht in France, Nieto Senetiner in Argentina, and 14 wine brands and Lighthouse Gin, spanning three of New Zealand’s most acclaimed winegrowing regions: Marlborough, Central Otago, and Martinborough.

Media Contact

Nora Feeley
200 Concourse Blvd, Santa Rosa, CA, 95403
nfeeley@foleyfamilywines.com